Peranan Komunikasi dalam Mengadopsi Inovasi  

Oleh:

Sihabudin, Ahmad

Jenis: Article from Journal - ilmiah nasional - tidak terakreditasi DIKTI
Dalam koleksi: Widya: Majalah Ilmiah vol. 16 no. 164 (May 1999), page 20.
Topik: inovasi; komunikasi

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: MM47.14 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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Isi artikel

This article has attempted to discuss the role of communication in the diffusion of innovation through the mass media and interpersonal communication. Communication is the distribution of innovation to members in a social system usually through media channels or interaction between members themselves. Innovation maybe considered new or old. This greatly depends on time. Distribution of innovation requires a long process such as innovative mathematical educational in the US, which needed 5 years to be adopted in the educational system.

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