Peluang Berbisnis di Dunia Maya Bagi Pengusaha Kecil Menegah  

Oleh:

Jusuf, Heni

Jenis: Article from Journal - ilmiah nasional - tidak terakreditasi DIKTI
Dalam koleksi: Widya: Majalah Ilmiah vol. 22 no. 237 (Jun. 2005), page 25.
Topik: internet; pengusaha kecil menegah; bisnis dunia maya

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: MM47.22 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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Isi artikel

Small and Medium Enterprise (SME) in Indonesia has an opportunity to develop and it receives government attention since the post economic crisis in Indonesia. However, too expand the SME bussiness environment, several problems must be solved related to marketing of SME products in the global environment. For example, they face lack of choice in suppliers, difficulty to market products, and small budget for advertising, as well as SME do not have IT infrastructure to support thie business. one important factor they need predently is a market to sell their products to buyers, and also competitive prices for their supplies. Millions all over the world use the internet. It is a good media to build the SME market where it can meet the buyer or seller directly through the cyberspace media.

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