Laporan Lingkungan sebagai Win-Win Strategy  

Oleh:

Hutomo, Y.B. Sigit

Jenis: Article from Journal - ilmiah nasional - terakreditasi DIKTI
Dalam koleksi: Kinerja: Jurnal Bisnis dan Ekonomi Program Pascasarjana Universitas Atma Jaya Yogyakarta vol. 2 no. 4 (1998), page 47-54.
Topik: Environmental
Fulltext: Laporan Lingkungan sebagai Win-Win Strategy.pdf (10.39MB)

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: KK15.1 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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Isi artikel

In recent decades, concern for the environment has increasingly received public attention. This increasing societal concern for the environmental matters has heightened the demand for companies to be environmentalIy responsible. Therefore, the companies should address the matters more proactively by developing a strategy that includes environmental aspects in their business. It is predicted companies that conduct environmental activities and include them in their business strategy will strengthen their business development and create competitive advantages. The companies also should communicate their activities to the external parties in the annual report. Empirical evidence indicates that environmental information reported in the annual report is scrutinized by annual report users. This article provides a review of literature explaining how companies should develop win-win strategy in dealing with environmental matters.

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