Strategic Positioning, Human Capital, and Performance in Service Organizations : A Customer Interaction Approach  

Oleh:

Skaggs, Bruce C. ; Youndt, Mark

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Strategic Management Journal vol. 25 no. 1 (Jan. 2004), page 85-99.
Topik: HUMAN CAPITAL; strategic positioning; services; human capital

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: SS30.14 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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Isi artikel

This study employs a customer interaction approach to examine how service organizations' strategic positioning relates to their human capital, and how the interaction between strategic positioning and human capital impacts organizational performance. Results from 234 service organizations in 96 different industries indicate very strong relationships between strategic positioning and human capital result in superior performance.

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