The Encoding / Decoding Model on Keats’s “Ode on a Grecian Urn” as a Thing  

Oleh:

Rizi, Hussein Salimian ; Abbasi, Pyeaam

Jenis: Article from Journal - ilmiah nasional - terakreditasi DIKTI
Dalam koleksi: K@ta [Kata]: a biannual publication on the study of language and literature (ada di ProQuest) vol. 18 no. 2 (Dec. 2016), page 48-55.
Topik: Stuart Hall; Keats; encoding; decoding; thingness; Grecian urn
Fulltext: 19016-22823-1-SM.pdf (297.07KB)

Isi artikel

John Keats, a main figure in the second generation of Romantic poets, was not generally well received by his contemporary critics, though during the course of time, he has become one of the most beloved poets. Stuart Hall proposes an analytical model of communication, namely the encoding/decoding model, which assumes a complex structure of relations to be produced and sustained through linked but distinctive moments which are termed as production, circulation, distribution/ consumption, and reproduction. This paper employs Hall’s encoding/decoding communication model as a yardstick to move beyond his approach, which mainly addresses modern mass media and communication system, and relate the distinctive moments playing integrally in encoding and decoding to Keats’s Ode on a Grecian Urn (1819). Furthermore, there is an attempt to turn the spotlight on the ode’s durability after the French Revolution passions abate and the poem starts to gain its thingness.

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