Konsep "Corporate Social Responsibility" dalam Kegiatan "Community Relations"  

Oleh:

Wiwitan, Tresna ; Trigartanti, Wulan ; Hernawati, Riza

Jenis: Article from Journal - ilmiah nasional - terakreditasi DIKTI - non-atma jaya
Dalam koleksi: Mimbar: Jurnal Sosial dan Pembangunan vol. XXIV no. 02 (Jul. 2008), page 151-164.
Topik: Corporate Social Responsibility; Community Relations
Fulltext: MM9115124022008.pdf (166.99KB)

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: MM91 Non-tandon: tidak ada Tandon: 1

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Isi artikel

University role is not limited on teachings only. As reflected on Tri Dharma Perguruan Tinggi, there are other duties, i.e. researching and building community capacity through a community development program. Based on that, this paper examines the concept of Corporate Social Responsibility (CSR) as university parameter in implementing its social function within the scope of education. By consistently employing this concept, university’s strategic role could be expanded toward empowering public and community as a whole, supporting by university research and community development program. Identifying strategic stakeholder, building partnership, and combining internal resources with external stakeholder capacities become the next stages of CSR.

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