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Audit Komunikasi Internal
Oleh:
Hardjana, Andre
Jenis:
Article from Journal - ilmiah nasional - tidak terakreditasi DIKTI - atma jaya
Dalam koleksi:
InterAct: Journal on Communication vol. 03 no. 02 (Nov. 2014)
,
page 1-17.
Topik:
communication audit
;
internal communication
;
organizational climate
;
task information
Fulltext:
1-17 Audit Komunikasi Internal (1).pdf
(15.73MB)
Ketersediaan
Perpustakaan Pusat (Semanggi)
Nomor Panggil:
II76
Non-tandon:
1 (dapat dipinjam: 0)
Tandon:
tidak ada
Lihat Detail Induk
Isi artikel
This article argues that internal communication has two functions, namely as channels for sharing task information and creating organizational climate conducive for a trusting relations. As an essential part of an organizational communication system, internal communication is central to organizational success. In a changing environment, however, its effectiveness is subject to severe pressures of internal and external forces. A regular assessment is needed to keep internal communication effective. The best way to assess it is by undertaking communication audit, in which the results can be used by communication specialists to design the right program for improving the organization’s communication system
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