New Product Development: A Study of Hi-Tech Firm in Taiwan  

Oleh:

Lestari, Yuliani Dwi

Jenis: Article from Journal - ilmiah nasional - terakreditasi DIKTI
Dalam koleksi: Jurnal Manajemen Teknologi vol. 13 no. 3 (2014), page 334-340.
Topik: Business network; Hi-tech; NPD; Product innovation; Process innovation; R&D
Fulltext: 1311-2257-1-PB_Ros.pdf (149.51KB)

Isi artikel

This study observes the comparison of new product development performance among two groups of hi-tech firms (older and young firms). Four factors influencing NPD successes are determined in this study namely business network, product innovation, process innovation, and R&D capability. Using data from 13 firms in Taiwan (i.e., semiconductor and telecommunication), this study uses a key-informant survey design that was randomly selected from researcher networks. Applying 2-sample T test, it reveals that only business network shows significant difference, while the remaining factors show no significant differences.

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