Detail Meet The Press   Oleh:  Goldfarb, Stephen ; Dunbar, Linda Jenis: Article from Bulletin/Magazine Dalam koleksi: Journal of Accountancy vol. 194 no. 1 (Jul. 2002), page 39-48. Topik: press; press Ketersediaan Perpustakaan Pusat (Semanggi) Nomor Panggil: JJ85.15 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada     Lihat Detail Induk Isi artikel Successful businesses are built on reputation, and in our media - saturated culture, nothing confers as much prestige as being the go-to person in your field of expertise. Being a reliable source of timely information for busy editors and reporters can give a CPA who is a sole practitioner or in a small practice a significant marketplace advantage. Practitioners can pursue this opportunity by developing a relationship with local media. This article will teach you some tips for building such links with journalists, writing press releases that will get published and attract attention, and giving credible, authoritative interviews. Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Kembali

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