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Detail
ArtikelIn CPAs We Trust  
Oleh: Koreto, Richard J.
Jenis: Article from Bulletin/Magazine
Dalam koleksi: Journal of Accountancy vol. 183 no. 6 (1997), page 62-66.
Topik: cpa; CPA
Ketersediaan
  • Perpustakaan Pusat (Semanggi)
    • Nomor Panggil: JJ85.1
    • Non-tandon: 1 (dapat dipinjam: 0)
    • Tandon: tidak ada
    Lihat Detail Induk
Isi artikelF or the past seven years, Westek Presentation Systems has sold high - technology multimedia presentation systems through offices in California, Arizona and Washington. Two years ago, it created a Web site (http://www.westek.com) for marketing and customer service. But potential buyers were afraid to purchase expensive equipment through a Web site; some did so only after laboriously checking out the company through phone calls. "We needed a sort of Good Housekeeping seal to tell customers we were legitimate - something that would give them confidence," said Westek President Wade Harb. In fall 1997, Christopher Leach, Westeks CPA, approached Harb with a new service - CPA - provided assurance on his site. He told Harb that if they worked together, Westek could have what it wanted by becoming one of the first companies to earn the brand - new "CPA WebTrust" seal. This article describes what WebTrust plans to accomplish, what you need to know to perform WebTrust engagements and where to get that information. Read about a colleague already performing Web assurance engagements.
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