Top Concern of FVS Practitioners: Business Development  

Oleh:

Baysden, Chris

Jenis: Article from Bulletin/Magazine
Dalam koleksi: Journal of Accountancy vol. 215 no. 5 (May 2013), page 38-42.
Topik: Polls & Surveys; Memberships; Influence; Retention; Accounting Firms

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Perpustakaan Pusat (Semanggi) Nomor Panggil: JJ85.34 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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"Bringing in new clients" ranked as the top issue facing respondents in the 2013 FVS Membership Top Issues Survey. Eighty-seven percent of survey respondents thought that bringing in new clients was somewhat or extremely important, with 63% choosing extremely important. Another business development-related concern, "client retention" placed third in the new survey. Fee pressure/pricing of services and firm differentiation through services, both of which influence a firm's ability to attract and retain clients, placed fourth and fifth, respectively. With technical concerns on the decline, FVS accountants refocused their attention on attracting new clients. That's a constant business challenge that abates from time to time but never entirely disappears for FVS practitioners. The new survey also found that holding on to talented staff is a top priority for FVS firms. That's especially true since many older professionals from the Baby Boomer generation are looking for experienced leaders who can take over their firms one day.

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