The Determining Factors of The Competitive Advantage and Business Performance in The Coastal Communities in North Minahasa Regency  

Oleh:

Mananeke, Lisbeth

Jenis: Article from Journal - ilmiah nasional - terakreditasi DIKTI
Dalam koleksi: Journal of Economics, Business, & Accountancy: ventura vol. 15 no. 3 (Dec. 2012), page 409-422.
Topik: Learning Orientation; Organization Culture; Innovation; Intellectual Capital; Business Advantage; and Organization Performance
Fulltext: 111-393-1-SM_dv.pdf (167.78KB)

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: VV5.9 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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Isi artikel

Competitive advantage and business performance can be considered potential factors in any businesses including in the coastal communities. This research analyses the effect of learning orientation on competitive advantage, the effect of learning orientation on performance, and the effect of organization culture competitive advantage the businesses in North Minahasa, North Sulawesi. Primary data were taken from the owners of ftsheiy business in coastal society with the total number of 200 respondents with purposive sampling. The data were ana-lyzed using Structural Equation Model fSEKfl. It shows that intellectual capital has effect on competitive advantage. Yet, organization culture has no effect on competitive advantage. The research also shows that learning orientation, intellectual capital, and competitive advantage have effect on organization performance. On the contrary, organization culture and innova tion has no effect on organization peiformance.

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