Psychic Distance in International Business: An Outdated Concept?  

Oleh:

Adiningrum, Tatum Syarifah

Jenis: Article from Journal - ilmiah nasional - tidak terakreditasi DIKTI - atma jaya
Dalam koleksi: Telaah Manajemen: Jurnal Riset & Konsep Manajemen vol. 7 no. 2 (Nov. 2012), page 165-178.
Topik: Psychic Distance; Internationalization; Cultural Distance
Fulltext: Tatum Syarifah Adinigrum-Bernard.pdf (11.56MB)

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: TT32.4 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

Lihat Detail Induk

Isi artikel

Psychic distance has been used as a factor to explain the internationalization pattern of the firms. As a concept, it was first popularized in the Uppsala Model of Internationalization, measuring the distance between the original country and the target country using the macro-level data to predict the pattern of internationalization. However, in the development, other components have been added, such as cultural factors. This paper attempts to provide a thorough literature review of the psychich distance, focusing on the changes in the operation of the concept in research over time. It questions whether the psychic distance is still a valid concept to be used in the global era.

Opini Anda

Klik untuk menuliskan opini Anda tentang koleksi ini!

Kembali