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Detail
ArtikelRoku Looks Beyond the Box  
Oleh: Mangalindan, JP
Jenis: Article from Bulletin/Magazine
Dalam koleksi: Fortune vol. 166 no. 8 (Nov. 2012), page 25-26.
Topik: Silicon Valley; IT Company; Internet
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Isi artikelAnthony Wood is not your typical Silicon Valley pitch man. The mild-mannered CEO of streaming-media startup Roku has a penchant for slow, pause-laden speech. He tends to pluck his corded suspenders when he's finally made his point. But this gentle demeanor hasn't stopped Wood, 46, from besting much larger rivals, including Google and Sony. Roku, based in Saratoga, Calif., makes puck-shaped devices that beam media -- television shows, movies, and sports -- from the Internet onto TVs. Since the first Roku player made its debut in 2008, the company has built up 650 channels, from Netflix to NBA Game Time, and sold over 3 million players. Combined, Roku and Apple's similar box, Apple TV, command about 95% of the market for Internet TV streaming devices, the company claims. Earlier this year Roku raised a $45 million round of funding from backers including Menlo Ventures and News Corp.
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