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Cognitive processing of corporate social responsibility campaign messages : the effects of emotional visuals on memory (Article from Media Psychology, Volume 23, 2020 - Issue 2)
Bibliografi
Author:
Chung, Sungwon
;
Lee, Sun Young
Topik:
Cognitive processing
;
Corporate Social Responsibility
;
Campaign messages
;
LC4MP
Bahasa:
(EN )
Penerbit:
Routledge Taylor & Francis Group
Tempat Terbit:
New York
Tahun Terbit:
2019
Jenis:
Article - diterbitkan di jurnal ilmiah internasional
Fulltext:
Cognitive processing of corporate social responsibility.pdf
(1.82MB;
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