Detail The effects of in-stream video advertising on ad information encoding : a neurophysiological study (Article from Journal of Advertising) Bibliografi Author: Lee, Seungji ; Kim, Jooyoung ; Read, Glenna L. ; Kim, Sung-Phil Topik: video advertising; In-stream video advertising; Ad information encoding; Neurophysiological study; Effects on advertisement Bahasa: (EN )     Penerbit: Routledge Taylor & Francis Group     Tempat Terbit: New York    Tahun Terbit: 2023     Jenis: Article - diterbitkan di jurnal ilmiah internasional Fulltext: The Effects of In-Stream Video Advertising.pdf (1.91MB; 0 download) Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Lihat Sejarah Pengadaan  Konversi Metadata   Kembali

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