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Corporate social responsibility & the advertising strategic planning process : a literature review & research agenda (article from InternatIonal Journal of advertising, 2022, vol. 41, no. 2, 210–232)
Bibliografi
Author:
Hayes, Jameson L.
;
Holiday, Steven
;
Park, Haseon
Topik:
Corporate social responsibility
;
advertising
;
strategic planning process
;
CSR
;
systematic review
Bahasa:
(EN )
Penerbit:
Routledge Taylor & Francis Group
Tempat Terbit:
New York
Tahun Terbit:
2022
Jenis:
Article - diterbitkan di jurnal ilmiah internasional
Fulltext:
Corporate social responsibility.pdf
(1.67MB;
0 download
)
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