Detail Dialogic landscapes: Toward a nuanced understanding of globalization in urban Indonesian signage Bibliografi Author: Goebel, Zane ; Tamtomo, Kristian Bahasa: (EN )     Penerbit: Wiley     Tahun Terbit: 2022     Jenis: Article - diterbitkan di jurnal ilmiah internasional Fulltext: Journal of Sociolinguistics - 2022 - Tamtomo - Dialogic landscapes.pdf (9.48MB; 0 download) [Informasi yang berkaitan dengan koleksi ini di internet] Abstract This article shows that a perspective rooted in Bakhtin's dialogism between the fixed centripetal and fluid centrifugal forces of language and culture is useful in achieving a nuanced understanding of globalization in general and semiotic landscapes in Indonesia in particular. Drawing on data from Indonesia, this article shows dialogic interconnections between fixed and fluid notions of languages and cultures through a multimodal and indexical analysis of governmental and commercial signage in the urban center of Semarang, the provincial capital of Central Java. The analysis highlights the nuanced localizing and globalizing strategies in signage and how dialogicity helps shape the semiotic landscape. Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Lihat Sejarah Pengadaan  Konversi Metadata   Kembali

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