Detail Strategic brand management : building, measuring, and managing brand equity Bibliografi Author: Keller, Kevin Lane Topik: Brand name products--Management.; brand management; brand positioning; brand performance; brand marketing; brand equity Bahasa: (EN )    ISBN: 978-0-273-77941-4    Edisi: 4th ed.     Penerbit: Pearson Education     Tempat Terbit: Harlow    Tahun Terbit: 2013     Jenis: Books Fulltext: Strategic Brand Management.pdf (19.56MB; 1 download) Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Lihat Sejarah Pengadaan  Konversi Metadata   Kembali

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