Detail Influencer marketing on Instagram : How sponsorship disclosure, influencer credibility, and brand credibility impact the effectiveness of Instagram promotional post Bibliografi Author: Lee, Susanna ; Kim, Eunice Topik: Influencer marketing; Instagram; sponsorship disclosure; persuasion knowledge; influencer credibility; brand credibility Bahasa: (EN )     Penerbit: Routledge Taylor & Francis Group     Tempat Terbit: New York    Tahun Terbit: 2020     Jenis: Article - diterbitkan di jurnal ilmiah internasional Fulltext: Influencer marketing on Instagram.pdf (1.58MB; 2 download) Abstract Article from Journal of Global Fashion Marketing, 2020, VOL. 11, NO. 3, 232–249 Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Lihat Sejarah Pengadaan  Konversi Metadata   Kembali

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