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How do media companies gain legitimacy? an experimental study on the (Ir) relevance of CSR communication
Bibliografi
Author:
Bachmann, Philipp
;
Ingenhoff, Diana
Topik:
Media companies
;
Gain legitimacy
;
CSR communication
Bahasa:
(EN )
Penerbit:
Routledge Taylor & Francis Group
Tempat Terbit:
New York
Tahun Terbit:
2017
Jenis:
Article - diterbitkan di jurnal ilmiah internasional
Fulltext:
How do media companies gain legitimacy.pdf
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)
Abstract
Article from International Journal of Strategic Communication , 2017, VOL. 11, NO. 1, 79–94
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