Detail The Positive Impact of Implementation Business Intelligence and Big Data in Hospitality and Tourism Sector (article of International Journal of Emerging Technology and Advanced Engineering Volume 11, Issue 06, June 2021) Bibliografi Author: Madyatmadja, Evaristus Didik ; Adiba, Chairunnissa Nur Aulia Adiba ; Sembiring, David Jumpa Malem ; Pristinella, Debri ; Putra, Augustinus Madyana Topik: Business Intelligence; Big Data; Hospitality; Tourism; Systematic Literature Review Bahasa: (EN )     Penerbit: The International Journal of Emerging Technology and Advanced Engineering (IJETAE)     Tempat Terbit: Daman, India    Tahun Terbit: 2021     Jenis: Article - diterbitkan di jurnal ilmiah internasional Fulltext: The Positive Impact of Implementation Business Intelligence and Big Data in Hospitality and Tourism Sector.pdf (901.53KB; 2 download) [Informasi yang berkaitan dengan koleksi ini di internet] Abstract In today's digital era, technological developments are increasingly rapid, advanced, and have an incredibly positive impact on every aspect in various sectors (especially in industry). The increase in what is being done with the internet is bound to result in the data population increasing at a very fast rate as well. The huge amount of data and of various types makes it impossible to manage, analyze, interpret, and trace traditionally making it increasingly difficult for the industry to obtain relevant, timely, and unable to perform decision-making analysis due to a lack of time to actually consume the data so the industry has to work hard and spend a lot of money to produce quality information. Business intelligence and big data are forms of implementation that can answer the needs of all the hospitality and tourism industries. The purpose of this research paper is to explore, study, and discuss the results of a comprehensive analysis of many journal articles in understanding research related to the positive impacts in hospitality and tourism sector (especially in industry) after implementing business intelligence and big data based on empirical findings by employing a systematic literature review method from academic journal articles that have been indexed in the Scopus database and the Web of Science. Business intelligence and big data play a crucial role in an organization's digital transformation attempts in general in companies in hospitality and tourism industry, thereby can create a competitive advantage and be able to encourage greater effectiveness, efficiency, and strategies to determine new business models and bring successful and useful change for numerous company businesses in hospitality and tourism industry for numerous company businesses within the in hospitality and tourism industry. Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Lihat Sejarah Pengadaan  Konversi Metadata   Kembali

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