Detail Comcast Bets Big On Sports   Oleh:  Warshaw, Douglas Alden Jenis: Article from Bulletin/Magazine Dalam koleksi: Fortune vol. 165 no. 4 (Mar. 2012), page 76-82. Topik: TV Network Industry; Sports Broadcast; TV Industry; Cable Network Ketersediaan Perpustakaan Pusat (Semanggi) Nomor Panggil: FF16.47 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada     Lihat Detail Induk Isi artikel The media company raised eyebrows last year when it bid $4.4 billion to broadcast the Olympic Games. Turns out the cable guys have a plan - and they're just getting started. Sports generates more than high ratings and ad revenues for broadcasters. ESPN, the worldwide leader in cable fees, gets $4.69 on average per household -- more than four times what any other national channel charges -- and the combined ESPN networks rake in more than $6.5 billion in subscriber fees a year. TNT, which carries a full slate of NBA regular season and playoff games between Law & Order reruns, fetches an average monthly subscription fee of $1.16, while Fox's FX channel, with critically acclaimed original programming but no major sports, gets only 44¢ per subscriber, according to SNL Kagan. Assuming both TNT and FX reach 100 million paying households, that's a difference of a whopping $865 million a year. Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Kembali

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