Model of Knowledge Co-Creation Performance in New Product Development  

Oleh:

Sofianti, Tanika Dewi ; Suryadi, Kadarsah ; Govindaraju, Rajesri ; Prihartono, Budhi

Jenis: Article from Proceeding
Dalam koleksi: APCOMS 2009: The 2nd Asia-Pacific Conference on Manufacturing System: Reconfigurable Manufacturing System for Facing Turbulent Manufacturing Environment, November 4th-5th, 2009, Yogyakarta, Indonesia, page VIII.1-12.
Topik: New Product Development; Knowledge Co-Creation; Knowledge-Based NPD; Customer Knowledge-Based NPD; Knowledge Co-Creation Performance;
Fulltext: APCOMS G8-1.pdf (892.39KB)

Isi artikel

Open innovation offers the prospect of innovation with lower cost, faster times to market and sharing risks with others. The key points of knowledge-based NPD is the idea and the process of leveraging external knowledge, and the process of new knowledge co-creation with other entities in the business ecosystem. There are three key points being concerned in this research. First, knowledge can be identified as the critical success factor in NPD. Second, much of the required knowledge in NPD is tacit and resides with entities outside the boundary of the firm, mainly is with customers, but also with other stakeholders such as competitors, suppliers and business partners and. Third, the required knowledge is not simply ‘out there’, ready to be collected and processed by the firm, but actually needs to be created at least in part This paper promotes a model that integrates and connects these key points. The model details several success factors of knowledge co-creation in NPD, focused on the involvement of customers. The result of this paper is the detailed model that can be used to design the metric of the customer knowledge cocreation performance in NPD process. This paper is a preparatory step of a wider research.

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