Factors Determining Acceptance Level of Internet Banking Implementation  

Oleh:

Widjana, Mahardika Aditya ; Rachmat, Basuki

Jenis: Article from Journal - ilmiah nasional - terakreditasi DIKTI
Dalam koleksi: Journal of Economics, Business, & Accountancy: ventura vol. 14 no. 2 (Aug. 2011), page 161-174.
Topik: Internet Banking; Technology Acceptance Model

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: VV5.8 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

Lihat Detail Induk

Isi artikel

The purpose of this research is to determine the factors influencing acceptance level of internet banking by the bank customers in Surabaya. There are ten constructs compiled into a structural model to explain the customer acceptance level of internet banking, i.e. awareness of service, security, quality of internet connection, computer self efficacy, perceived usefulness, perceived ease of use, perceived enjoyment, trust, attitude towards using, and adoption intention. The data were collected using convenience sampling method by randomly taking all the bank customers that have used internet banking in Surabaya. Only 193 questionnaires were taken and analyzed because due to some circumstances. The method of analysis is by means of partial least square (PLS) using the program of SmartPLS 2.0. The results show that the overall proposed hypotheses are accepted except two hypotheses relationship between awareness of service to the perceived usefulness and security to the perceived usefulness are considered to have no significant relationship. The management implication and suggestions for the banks as internet banking service providers are also discussed.

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