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Local Consumer Information Systems for Services : A Test
Oleh:
Murphy, Patrick E.
;
Ross, Steven C.
Jenis:
Article from Bulletin/Magazine
Dalam koleksi:
The Journal of Consumer Affairs vol. 20 no. 2 (1986)
,
page 249-266.
Topik:
consumer
;
local consumer
;
information systems
Ketersediaan
Perpustakaan Pusat (Semanggi)
Nomor Panggil:
JJ1
Non-tandon:
1 (dapat dipinjam: 0)
Tandon:
tidak ada
Lihat Detail Induk
Isi artikel
This paper reports on a survey of consumers' experiences with local services firms that was conducted by the Montgomery County, Maryland Office of Consumer Affairs and supported by an FTC grant. Over 1,200 individuals evaluated auto repair, heating and air conditioning, home remodeling, roofing, and insulation contracting firms on three dimensions : satisfaction with work performed, price in relation to quality, and strength of recommendation. Results for the heating and air conditioning category were published and widely disseminated.
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