Phenomenal Identity and Conceptual Equivalence of Measurement in Cross-National Comparative Research  

Oleh:

Straus, Murray A.

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Journal of Marriage and the Family vol. 31 no. 02 (May 1969), page 233.

Isi artikel

Use of the identical procedures in different societies for eliciting and quantifying data ("phenomenal identity") does not necessarily result in the measurement of the same variable ("conceptual equivalence") since the stimuli (question!, tasks, items) used to elicit data may have different meanings in different societies. Similarly, the same manifest response may have different meanings in different societies. Thus, "phenomenal identity' in procedures does not necessarily produce "conceptual equivalence" in measurement. Conversely, a conceptually equivalent measure need not (and sometimes cannot) be phenomenally identical. The criteria of phenomenal identity and conceptual equivalence, when applied to both the stimuli used in measurement and the mode of quantifying the data, result in a taxonomy of measurement equivalence with four types: culturally universal, culturally modified, culturally ipsatized, and culturally specific. Techniques for constructing each type of measure and conditions under which each may be used are discussed, together with suggested ways of determining the conceptual equivalence of measures.

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