The Retailers' Dilemma; America's Shoppers  

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Jenis: Article from Bulletin/Magazine
Dalam koleksi: The Economist (http://search.proquest.com/) vol. 395 no. 8684 (May 2010), page 65-66.
Topik: Retailing Industry; Consumer Behavior; Consumer Spending; Economic Conditions; Business Conditions; Retail Sales

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Perpustakaan Pusat (Semanggi) Nomor Panggil: EE29.63 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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The news on May 25, 2010 that consumer confidence had reached its highest level in two years left executives at retail firms oddly subdued. Consumer spending per person, which fell for two years in a row for the first time since the Depression last year and the year before, has been rising again in recent months. But as retail executives place orders for the crucial end-of-year rush, they are anxiously debating how strong and lasting the consumer's revival will be. In the first quarter both fancier retailers such as Gap, Macy's and Saks and workaday ones like Target, Wal-Mart and Home Depot all announced improved results. The rebound has been strongest in luxury stores. Everyone agrees that American consumers are more cheerful than they were last year. A new survey by Deloitte found that nearly two-thirds of them say their financial situation is as good as or better than it was a year ago, and that accordingly they plan to spend the same as last year or more.

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