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Services marketing: people, technology, strategy
Bibliografi
Author:
Wirtz, Jochen
;
Lovelock, Christopher
Topik:
Marketing--Management
;
Professions--Marketing
;
Service industries--Marketing
;
Customer services--Marketing
Bahasa:
(EN )
Edisi:
8th ed.
Penerbit:
World Scientific
Tempat Terbit:
New Jersey
Tahun Terbit:
2016
Jenis:
Books - E-Book
Fulltext:
Services Marketing_ People, Technology, Strategy.pdf
(16.73MB;
17 download
)
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