Speaker EvaluationMeasures of Language Attitudes: Evidence of Information-Processing Effects  

Oleh:

Cargile, Aaron Castelan

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Language Awareness (Full Text) vol. 11 no. 3 (2002), page 178-191.
Fulltext: 11.3.178-191.pdf (219.37KB)

Isi artikel

Language attitudes are often inferred from hearers’evaluative reactions to speechvariations. However, the study of information processing suggests that speaker evaluations may also be sensitive to the conditions under which hearers develop impressions of speakers. If so, even greater caution should be exercised in the use of such evaluations as a measure of language attitudes. In order to test the potential effect of information processingon speaker evaluations, an experimentwas conducted in which hearers evaluated speakers under a condition of time constraint, and again under a condition representative of a typical language attitude study. Results indicated that evaluations of a femaleAfrican-AmericanVernacularEnglish speakerwere affected.Asubsequent experiment provides evidence regarding the likelihood of an alternative explanation for these results.

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