Detail How Marketing Communications Works: Or At Least How We Think It Works   Oleh:  Schultz, Don E. ; Tannenbaum, Stanley I. ; Lauterborn, Robert F. Jenis: Article from Books - Textbook Dalam koleksi: The new marketing paradigm (Integrated marketing communications), page 17-42. Topik: Integrated marketing communications; Measurement Ketersediaan Perpustakaan Pusat (Semanggi) Nomor Panggil: 658.802 SCH n Non-tandon: 1 (dapat dipinjam: 0) Tandon: 1 Dalam proses usulan: 1     Lihat Detail Induk Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Kembali

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