The Candidates' View of the Power of the Incumbency in Campaign 2000  

Oleh:

Donnelley, Shawn M.

Jenis: Article from Journal - e-Journal
Dalam koleksi: American Behavioral Scientist vol. 44 no. 12 (Aug. 2001), page 2435-243.
Topik: Television Advertising; Primary Campaign
Fulltext: 28. The Candidates' View of the Power of the Incumbency in Campaign 2000.pdf (798.82KB)

Isi artikel

Even in an age of unprecedented television advertising as the major medium between the candidate and the voter, the power of the incumbency in the form of an incumbent's endorsement can be a major asset in a primary campaign. This essay provides readers with a unique vantage point from a candidate involved in a U.S. congressional primary campaign in Illinois.

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