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How to Stand Out in Today's Marketplace
Oleh:
DeFelice, Alexandra
Jenis:
Article from Bulletin/Magazine
Dalam koleksi:
Journal of Accountancy vol. 211 no. 1 (Jan. 2011)
,
page 32-41.
Topik:
PRACTICE MANAGEMENT / TAX
Ketersediaan
Perpustakaan Pusat (Semanggi)
Nomor Panggil:
JJ85.30
Non-tandon:
1 (dapat dipinjam: 0)
Tandon:
tidak ada
Lihat Detail Induk
Isi artikel
The Institute has developed a multiyear marketing campaign to differentiate CPAs from other tax preparers. The initiative includes a set of tools to help members promote the value of CPA providers of tax services and to distinguish them from their competitors, and a comprehensive tax website for consumers with dynamic content and interactive functionality.
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