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ArtikelHow Toyota lost its way  
Oleh: Taylor, Alex (III)
Jenis: Article from Bulletin/Magazine
Dalam koleksi: Fortune vol. 162 no. 2 (Jul. 2010), page 106.
Topik: Toyota; Shusa; Akio Toyoda
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  • Perpustakaan Pusat (Semanggi)
    • Nomor Panggil: FF16.43
    • Non-tandon: 1 (dapat dipinjam: 0)
    • Tandon: tidak ada
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Isi artikelA principal ingredient in Toyota's success has been the job of the chief engineer, or shusa. Unlike a chief engineer at GM or Ford, whose role is essentially coordination, the Toyota shusa has complete responsibility for a vehicle, beginning with its conception and sometimes lasting through its entire sales life. Besides engineering decisions, the shusa is responsible for a program's business success. He defines a vehicle's intended market and is responsible for hitting targets of cost, weight, performance, and quality.
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