Detail Developing Your Personal Brand Equity   Oleh:  Vitberg, Alan Jenis: Article from Bulletin/Magazine Dalam koleksi: Journal of Accountancy vol. 210 no. 1 (Jul. 2010), page 42-45. Topik: brand equity; process of branding; brand positioning Ketersediaan Perpustakaan Pusat (Semanggi) Nomor Panggil: JJ85.29 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada     Lihat Detail Induk Isi artikel Building a reputation in the accounting profession takes time, but is critical to success. Traditionally, partners built their reputation, or personal brand, by pushing information out to clients, prospects and friends. The timeworn mantra “it’s not what you know, but who you know” has been a fundamental building block for counseling younger partners and rising stars. Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Kembali

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