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Understanding intercultural communication: negotiating a grammar of culture
Bibliografi
Author:
Holliday, Adrian
Topik:
Intercultural communication
;
GRAMMAR
Bahasa:
(EN )
ISBN:
978-0-415-69130-7
Penerbit:
Routledge Taylor & Francis Group
Tempat Terbit:
New York
Tahun Terbit:
2013
Jenis:
Books - Textbook
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Ketersediaan
Perpustakaan PKBB
Nomor Panggil:
302.2 HOL u, 401.4 HOL u
Non-tandon:
2 (dapat dipinjam: 1)
Tandon:
1
Dalam proses usulan:
1
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Abstract
In this book, Adrian Holliday provides a practical framework to help students analyse intercultural communication. Underpinned by a new grammar of culture developed by Holliday, this book will incorporate examples and activities to enable students and professionals to investigate culture on very new, entirely non-essentialist lines. This book will address key issues in intercultural communication including:
the positive contribution of people from diverse cultural backgrounds
the politics of Self and Other which promote negative stereotyping
the basis for a bottom-up approach to globalization in which Periphery cultural realities can gain voice and ownership
Written by a key researcher in the field, this book presents cutting edge research and a framework for analysis which will make it essential reading for upper undergraduate and postgraduate students studying intercultural communication and professionals in the field.
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