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Kualitas Pelayanan Maskapai Penerbangan Bertarif Rendah Di Indonesia (Studi Kasus: Lion Air, Indonesia Airasia, Dan Citilink)
Bibliografi
Author:
MARCO, NICKY
;
Sukwadi, Ronald
(Advisor)
Topik:
Service Quality
;
Airline
;
Gap
;
Maskapai Penerbangan
;
Lion Air
;
Indonesia Airasia
;
Citilink
Bahasa:
(ID )
Penerbit:
Program Studi Teknik Industri Fakultas Teknik Unika Atma Jaya
Tempat Terbit:
Jakarta
Tahun Terbit:
2014
Jenis:
Theses - Undergraduate Thesis
Fulltext:
Nicky Marco's Undergraduate Theses.pdf
(9.07MB;
60 download
)
Ketersediaan
Perpustakaan Pusat (Semanggi)
Nomor Panggil:
FTI-1070
Non-tandon:
tidak ada
Tandon:
1
Lihat Detail Induk
Abstract
Service quality is one of many things that should be considered in any company. This research discuss about service quality in Airline. There are a lot of studies that can be applied in Airline’s service quality. This research investigates whether there is a significant difference between respondent’s perception about service quality on Lion Air, Indonesia AirAsia, and Citilink airlines. Research was also conducted to determine differences in the perception of some different demographic data of airline’s service quality. Tests conducted on the background level of income, level of education, citizenship, and also the purpose of the trip. The test results find significant differences in the perception of any demographic data were tested.Respondents also suggested the priority level of importance of airline’s service quality, which studies have found that the dimension of service quality that has the highest interest rate is the assurance dimension with point that also supports the statement questionnaire, is the airline that makes respondents feel save. Gap between expectations and perceptions of the respondents indicated that service quality has a large gap, which also indicated the priority is to develop service quality attributes on the provision of communication services such as Internet, fax, and e-mail on the flight.
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