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Detail
BukuEntrepreneurship: theory, process, practice
Bibliografi
Author: Frederick, Howard H. ; O'Connor, Allan J. ; Kuratko, Donald F.
Topik: Entrepreneurship; New business enterprises; Small business
Bahasa: (EN )    ISBN: 978-0170214988    Edisi: 3rd ed.    
Penerbit: Cengage Learning     Tempat Terbit: Stamfod, CT.    Tahun Terbit: 2013    
Jenis: Books - Textbook
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    • Tandon: 1
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  • Perpustakaan Pusat (BSD)
    • Nomor Panggil: 658.421 FRE e
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Abstract
The third edition of this market leading textbook covers the foundations of entrepreneurship and entrepreneurial growth for the Asia-Pacific entrepreneur. The text emphasises the development of a business idea with the major theme of "Environmental Entrepreneurship". Alongside a strong theoretical framework, the authors have included a wealth of experiential learning methodology. As well as the unparalleled instructor and student resources, what sets this text apart from all others in this discipline - is the thorough treatment of topical themes of sustainability, ethical and social responsibility, and experiential learning.
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