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ArtikelA special report on television: Beyond the box  
Oleh: [s.n]
Jenis: Article from Bulletin/Magazine
Dalam koleksi: The Economist (http://search.proquest.com/) vol. 395 no. 8680 (May 2010), page 48+5.
Topik: Television; Videos; Businesses; Revenue
Ketersediaan
  • Perpustakaan Pusat (Semanggi)
    • Nomor Panggil: EE29.60
    • Non-tandon: 1 (dapat dipinjam: 0)
    • Tandon: tidak ada
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Isi artikelUNUSUALLY for a microchip-maker, Intel employs a team of anthropologists. The researchers travel from country to country, interviewing people and spending time in their homes to find out how they use technology. The ethnographers also quiz floor managers in electronics stores about what their customers want. These days many of the salesmen tend to say the same thing. People want a cable that will allow them to connect their computers to their television sets.
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