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Analysis of Managing Creativity for Entrepreneurs (artikel di dalam Chinese Business Review Vol 12, No 1, Januari 2013)
Bibliografi
Author:
Cahayani, Ati
Topik:
managing and enhancing creativity
;
entrepreneurs
;
barriers to creativity
Bahasa:
(EN )
ISBN:
1537-1506
Penerbit:
The US-China Business Council
Tempat Terbit:
Washington, DC
Tahun Terbit:
2013
Jenis:
Article - diterbitkan di jurnal ilmiah internasional
Fulltext:
7-Analysis of Managing Creativity for Entrepreneurs.pdf
(156.3KB;
13 download
)
Abstract
In Indonesia, open unemployment until August 2011 was 7,700,086. Although this number has decreased compared
with the number of unemployed in February 2011, which is 8,117,631, but the decline is not very significant.
Unemployment occurs because labor forces are not absorbed into employment. One way to reduce unemployment is to
open their own employment or become entrepreneurs. In fact, the government of Indonesia has made some efforts to the growth of new entrepreneurs, for example, by providing funding for student entrepreneurship program to a number of
universities in Indonesia. However, efforts by the government are useless if there is no intention in the individual itself,
and there are five factors driving intention in entrepreneurship, which invest, creativity, market opportunity, autonomy, status. Meanwhile, some researchers have conducted research about factor which driving the entrepreneurial intention. The result of that research shows that the most encouraging factor is the creativity. However, creativity must be managed properly in order to give optimal results. This article wants to analyze the management of creativity among entrepreneurs in order to give optimal results. The research was conducted among young entrepreneurs, which are still a college student or had graduated from college. The total informants for this research are five informants from three private universities/colleges. This research used interview to collect data. This study attempted to process qualitative data obtained from interviews with young entrepreneurs. The result of this research is all of the respondents use some techniques to maintain and enhance creativity, such as "allow you to creative", "think out of the box", and "be persistent". From the findings of this study, it also can be seen that the young entrepreneurs are able to overcome the barriers to creativity, "believing that I am not creative".
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