Detail Webqual : a Measure of Website Quality (in American Marketing Association) Bibliografi Author: Loiacono, Eleanor T ; Watson, Richard T ; Goodhue, Dale L. Topik: the dimensions of webqual; instrument development process; initial webqual dimensions; overall fit of the full webqual model Bahasa: (EN )     Penerbit: ABI/INFORM Complete     Tahun Terbit: 2002     Jenis: Article - diterbitkan di jurnal ilmiah internasional Fulltext: Webqual a measure of website.pdf (1.37MB; 17 download) Abstract The paper presents WebQual™, a Web site quality measure with 12 dimensions. Development was based on an extensive literature review, and interviews with Web designers and Web visitors. The instrument was refined using two successive samples, and the validity of the final instrument was tested with a third confirmatory sample. Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Lihat Sejarah Pengadaan  Konversi Metadata   Kembali

Copyright © 2006, 2007 Unika Atma Jaya, all rights reserved