Detail How to Leverage Social Networking   Oleh:  [s.n] Jenis: Article from Bulletin/Magazine Dalam koleksi: Journal of Accountancy vol. 208 no. 2 (Aug. 2009), page 26. Topik: Maryland Association of CPAs (MACPA); Media; Social Networking Ketersediaan Perpustakaan Pusat (Semanggi) Nomor Panggil: JJ85.27 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada     Lihat Detail Induk Isi artikel When the IRS announced in June that it would launch a review of tax return preparers, the Maryland Association of CPAs (MACPA) spread the word to its members with a news item on the association Web site. But it didn’t stop there. The association posted the IRS news on its Facebook page and blog. The story made it into the MACPA feed on Twitter, the microblogging site. Visitors to the association’s LinkedIn page found the information there as well. MACPA could be considered an early adopter of most things social networking, having explored everything from MySpace to Second Life. Tom Hood, the association’s CEO, sees establishing a social media presence as a valuable tool for building business relationships. In an interview with the JofA, Hood recently made the case for social media as a strategy accelerator, discussed what has worked for MACPA, what might rise to become the next big thing, and how CPAs can get started. Here are excerpts from that conversation: Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Kembali

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