Management Research On Fashion: A Review And Evaluation  

Oleh:

Clark, Timothy

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Human Relations vol. 54 no. 12 (Dec. 2001), page 1650-1662.
Fulltext: 1650.pdf (80.69KB)

Isi artikel

In recent years there has been growing interest and debate amongst scholars with respect to the notion that management ideas are subject to recurrent swings in fashion in the same way that aesthetic aspects of life, such as clothing styles and musical tastes, are characterized by surges of popularity and then decline. A number of reasons for the increasing importance of management fashion as an area of research have been identified. First, each wave of fashionable thinking in management is seen as altering accepted definitions of the character of the modern organizational ideal with the consequence that few people who work in organizations remain untouched by the consequence of the implementation of a fashionable idea.

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