| Research on performance measurement by using the balanced scorecard measurement tool made to create a successful performance at PT. Kharisma Pemasaran Bersama Nusantara with balanced scorecard method of designing and analyzing the results of performance measurement by looking at the existing performance measurement at this time. The expected result is a balanced scorecard to measure performance at PT. Kharisma Pemasaran Bersama and corporate performance measurement. The research data used is the vision and mission, corporate strategy, strategic corporate goals and objectives, benchmarks and targets for each benchmark. The process for making strategy map, lag and lead indicator, KPI and target weighting done by discussing with the company management. The results of performance measurement by using the balanced scorecard at PT. Kharisma Pemasaran Bersama Nusantara are a strategy map that there a relationship between the four perspective, that is financial, customer, internal business processes and learning and growth and key performance indicator for company and division. By determining the performance of these benchmarks, the company has set a target to be achieved. Measure of the financial perspective are the addition of new customers, the addition of new supplier, the realization of operating cost to sales and the percentage of deviation or over budget. Benchmark for customer perspective are the average sale price over the approximate, sales volume at a price above the approximate, number of customer complaints, number of complaints that has been followed up, the precision of delivery and quality complaint. Measure of internal business process perspective is the realization of sales volume, average speed and accuracy of payments, the average speed of claims handling, speed of internal and external information. Benchmarks for learning and growth perspective are the productivity of employees, price forecasting, ratio of computers usage, charging books and career and performance evaluation of the implementation guidance. |