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Technology Acceptance: An Individual Perspective Current and Future Research in Malaysia (in Review of Business Research, IABE, Vol. 2, No. 1)
Bibliografi
Author:
Ramayah, T.
;
Jantan, Muhamad
Topik:
Theory of Reasoned Action (TRA)
;
Theory of Planned Behavior (TPB)
;
Technology Acceptance Model (TAM)
Bahasa:
(EN )
Penerbit:
International Academy of Business and Economics (IABE)
Tahun Terbit:
2004
Penyerta:
http://www.ramayah.com/journalarticlespdf/techacce
Jenis:
Article - diterbitkan di jurnal ilmiah internasional
Fulltext:
techacceptanceindividual.pdf
(58.03KB;
2 download
)
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Abstract
This paper delves into the state of the art in technology acceptance research at the individual level in Malaysia and makes suggestion into the future researches that can be undertaken to extend the frontiers of research of technology acceptance at the individual level. Several popular models used to predict technology acceptance are also discussed before exploring the myriad of research done on individual technology acceptance in the Malaysian context. The paper puts forward the notion that the current research although extensive, lacks the completeness in understanding the technology acceptance decision as there are many other areas that has been less researched or left out altogether. The paper further discusses some future areas of research where researchers looking at the individual level technology acceptance can take on to expand the literature in this domain.
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