Detail Blue-collar America   Oleh:  The Economist Jenis: Article from Bulletin/Magazine Dalam koleksi: The Economist (http://search.proquest.com/) vol. 391 no. 8634 (Jun. 2009), page 38. Topik: General Motors; Symbols; Blue-collar Workers Ketersediaan Perpustakaan Pusat (Semanggi) Nomor Panggil: EE29.55 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada     Lihat Detail Induk Isi artikel There is nothing unusual about companies becoming symbols. The name Harley-Davidson automatically suggests the open road and live-free-or-die machismo; FedEx instantly evokes just-in-time delivery and global linkages. But few companies become symbols, as General Motors did , not just of a mood or a business concept but of an entire way of life. Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Kembali

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