Give Peace A Chance: A Mantra for Business Strategy  

Oleh:

Byrne, Edmund F.

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Journal of Business Ethics vol. 20 no. 1 (May 1999), page 27-37.
Topik: Business Strategy

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: BB27.37 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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Isi artikel

The journalistic device of applying military imagery to describe business strategies is appropriate insofar as businesses implicitly base their strategies on a military model whose origins lie in Social Darwinism. What this involves is an unexamined understanding that any means mayb e adopted to achieve corporate objectives. Recent workforce reductions are manifestations of this understanding; but so are practices associated with mergers and acquisitions and with governemnt-effectuated takings. Regulation, rather than being overbroad, cannot contain these corporate excesses; and social pressure is an underdeveloped counterforce, so long as its practitioners assume a peacetime state of affairs and businesses assume a state of war.

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