Keterampilan komunikasi-pengetahuan dan perilaku berbahasa-penentu keberhasilan industri pariwisata di malaysia.  

Oleh:

Ahmad, Anzaruddin

Jenis: Article from Journal - ilmiah nasional - terakreditasi DIKTI
Dalam koleksi: Jurnal Ilmu Komunikasi vol. 5 no. 02 (Dec. 2008), page 81.
Topik: Communication Competence; Tourism; Human Resources

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Perpustakaan PKPM Nomor Panggil: J113 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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It is clear that the aggresive promotion activities for tourism sector is very important. It contributes to increase the Malaysian' economic condition. Predicted the number of overseas tourism visitors to Malaysia increases to 21.5 milion people in 2008, up to 5% from those in 2007. It is followed by the raising of revenue in this sector, from RM 44.5 bilion in 2007 up to RM 49 bilion in 2008. In 2010 Malaysia hopes there will be 24.6 milion people visit to Malaysiia.

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