Detail In Defense of Advertising: Arguments from Reason, Ethical Egoism, and Laissez-Faire Capitalism Bibliografi Author: Kirkpatrick, Jerry Topik: perfect competition; Ayn Rand; Leonard Peikoff; intrinsicism; George Reisman; Harry Binswanger; Ludwig von Mises; monopolistic competition; logical positivism; Austrian school; subliminal advertising; Objectivist Ethics; Objectivist Epistemology; ethical egoism; Chicago school; Noxzema; Virtue of Selfishness; measurement omission; Carl Menger; Boorstin Bahasa: (EN )    Edisi: 2nd     Penerbit: TLJ Books     Tahun Terbit: 2007     Jenis: Books - E-Book Fulltext: In defense of advertising - arguments from reason, ethical egoism, and laissez-faire capitalism (.pdf (1.57MB; 2 download) Abstract Based on the philosophy of Ayn Rand and the economics of Ludwig von Mises, Kirkpatrick argues that the proper foundations of advertising are reason, ethical egoism, and laissez-faire capitalism. Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Lihat Sejarah Pengadaan  Konversi Metadata   Kembali

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