Detail Correlation Between Demographic, Socio-economics and Store Loyalty in The Indonesian Modern Retailing Market (Journal of Yala Rajabhat University, Vol.3 No.2 July-December 2008) Bibliografi Author: Salim, Lina Topik: Demographic Indonesia; Modern Retailing; Socio-economics; Store Loyalty Bahasa: (EN )     Tempat Terbit: New Delhi    Tahun Terbit: 2008     Jenis: Article - diterbitkan di jurnal ilmiah internasional Fulltext: Lina Salim.pdf (738.38KB; 36 download) Ketersediaan Perpustakaan Pusat (Semanggi) Nomor Panggil: RR-2849 Non-tandon: tidak ada Tandon: 1  Lihat Detail Induk Abstract Environmental changes influence consumer's loyalty. Demographic and socio-economics factors have significant influence to store loyalty. This study was conducted toward the Indonesian modern retailing market (hypermarkets/supermarkets). The result indicated that ethnic, office location, total income/month, visit frequency to the store loyalty. Birth place, ethnic and gender also positively correlate with store loyalty. Implications for retailers are discussed. Invitations for joint research are offered in extending the study. Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Lihat Sejarah Pengadaan  Konversi Metadata   Kembali

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